One of the hottest topics in the SEO world this spring has been Google’s Panda update. This significant change in Google’s ranking algorithms has had many negative and positive ranking effects for many websites. People are ranting and raving about how Panda has unfairly hurt their site. In case you haven’t heard, there has been [...]
In pretty much any business, the proof is in the pudding. A web vendors products’ value boils down to whether or not the return on investment is worth the risk of the investment. I get the question all the time about “how many leads should my website get?” or “how many unique visitors can I [...]
Is it really important for dealerships to concentrate some of their online marketing efforts on service? Of course it is! Did you know that 79% of car shoppers are using search engines to research dealerships1 and 40% of referrals to service-related sites come from search engines?2 With these trends, dealers can’t afford to NOT promote [...]