Naked in New York: Naked Lime's Second Google Connect Premier Event
Through the digital advertising services Naked Lime provides for dealers, we earned certified Google Partner status. One of the benefits we enjoy from this partnership with Google is participation in the Google Connect Premier program.
We told you about the first event we held at our Dayton office in January. So many exciting things have happened in a short time.
New York dealers were invited to attend our second gathering, hosted May 17 at the Center for Automotive Education and Training in Whitestone, NY. We were thrilled to have 40 dealerships represented.
Google Strategic Partner Manager Shalini Jariwala spoke to the attendees about changes in online shopping brought about by mobile technology and its effects on customer behavior. Naked Lime marketing specialists followed up with an overview of how our Google-certified services can help dealers be present at every step of the online shopping journey.
The main event was followed by two break-out sessions with Naked Lime that allowed dealers to dig more deeply into their unique concerns about digital advertising.
Session 1: Enhanced Strategies
- Account health check: targeting, budget, and limitations
- Account enhancements: Video, social, mobile, programmatic advertising and VIN-level remarketing
- Cross-channel marketing and remarketing
Session 2: Making Your Digital Spend Count
- Channel distribution
- Billing transparency
- ROI analysis
- Budget analysis
Our Naked Lime Canada team is holding their first Google event June 15 in Toronto, and we are planning future US dates in Venice Beach, Atlanta, Dallas, and Chicago. You can get all the latest information on our Google events page.
If you want to learn more but can’t make it to an event, our marketing specialists are always ready to help. Call 855.NKD.LIME or email firstname.lastname@example.org to start improving your digital advertising today.