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Category Archives: CRM
3 Key Facebook Factors for Car Dealers
Many auto dealers are starting to get engaged in social marketing and Facebook in particular, but there are some key factors that they may not know or understand. EdgeRank EdgeRank is a set of algorithm rules/ranking factors that Facebook applies … Continue reading
Posted in CRM, Everything SEO & SEM, Social Marketing, Social Media
Tagged Edgerank, Facebook, facebook fans, fans
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Facebook Consumer Behavior Survey, part 1
A new survey about Facebook and brand engagement was just released this week from the Boston-based research firm Chadwick Martin Bailey. It contains some very surprising and significant statistics that will have a real impact for car dealerships and their … Continue reading
Posted in CRM, Social Marketing, Social Media
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Tweet What?
Think Social Media is just for college kids and people trying to plan their 30 year high school reunion? Think again… Facebook and Twitter are more than a place to spy on an old flame or keep up with your … Continue reading
Posted in CRM, Everything SEO & SEM, Servicing Your Customer, Social Marketing, Social Media
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Tips to Implement New Technology
Technology plays an ever-increasing role in automotive retailing. Database mining, digital marketing, mobile marketing, and click-to-chat are some of the newer technology solutions that are available today to help dealerships reach, attract, and retain more customers. However, it’s important to … Continue reading
Posted in Conversion Optimization, CRM, Servicing Your Customer
Tagged chat, CRM, Customer Service, technology, training
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