Category: SEO and Social

5 Embarrassing Search Engine Optimization Fails (and How to Avoid Them)

Managing a website in a way that optimizes your search results is hard. Mistakes that take seconds to make can have lasting effects for years. Tactics that used to work

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Quiz: What Affects Your Dealership’s Google Ranking, Anyway?

If you’re like most other businesses in the 21st Century, your dealership has either gone digital, or you’re on your way there. But there’s a problem with being like most

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5 Facebook Statistics to Drive Your Dealership’s Marketing

It’s a lot of work to stay on top of every new trend in the automotive retail industry. The growth of digital retail platforms and social media has shaped the

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4 Ways to Keep Your Dealership From Being Buried Alive

“The best place to hide a dead body is on the second page of Google.” Though the exact source of this joke is unknown, it has been floating around the

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More Than Cat Videos: YouTube as a Dealership Marketing Engine

What’s the first thing that comes to mind when you think of YouTube? For many, it's probably cat videos, people falling down, and viral challenges that might get you killed.

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Naked Lime Wins Dealers' Choice Award

We’re proud to announce that for the fourth year in a row, Naked Lime has received a Dealers’ Choice Award from the publishers of Auto Dealer Today. The Dealers’ Choice

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Dealership SEO Secret: Google Cares About Your Feelings

SEO campaigns have traditionally combined a few key factors: Understanding your target audience’s needs, expectations, and search intents Focusing on link building Supporting your SEO with the relevant, quality content

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Hitting the Sweet Spot on Dealership SEO: Utility vs. Readability

It’s not news that your dealership’s website content and search engine optimization (SEO) efforts complement one another. Optimized content – content produced with an emphasis on keywords and link building

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3 Blogging Mistakes Sabotaging the ROI of Your Dealership SEO

Blogs are one of the most effective ways to publish dealership-branded content online. While it seems like just anyone can throw together a blog, doing it in a way that

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Turning Social Relationships into Actionable Leads

If social media has reaffirmed anything, it’s that humans want to be connected and engaged. We seek long-lasting relationships with others, and even with companies. One only has to look at

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