Category: SEO and Social

4 Ways to Keep Your Dealership From Being Buried Alive

“The best place to hide a dead body is on the second page of Google.” Though the exact source of this joke is unknown, it has been floating around the

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More Than Cat Videos: YouTube as a Dealership Marketing Engine

What’s the first thing that comes to mind when you think of YouTube? For many, it's probably cat videos, people falling down, and viral challenges that might get you killed.

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Naked Lime Wins Dealers' Choice Award

We’re proud to announce that for the fourth year in a row, Naked Lime has received a Dealers’ Choice Award from the publishers of Auto Dealer Today. The Dealers’ Choice

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Dealership SEO Secret: Google Cares About Your Feelings

SEO campaigns have traditionally combined a few key factors: Understanding your target audience’s needs, expectations, and search intents Focusing on link building Supporting your SEO with the relevant, quality content

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Hitting the Sweet Spot on Dealership SEO: Utility vs. Readability

It’s not news that your dealership’s website content and search engine optimization (SEO) efforts complement one another. Optimized content – content produced with an emphasis on keywords and link building

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3 Blogging Mistakes Sabotaging the ROI of Your Dealership SEO

Blogs are one of the most effective ways to publish dealership-branded content online. While it seems like just anyone can throw together a blog, doing it in a way that

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Turning Social Relationships into Actionable Leads

If social media has reaffirmed anything, it’s that humans want to be connected and engaged. We seek long-lasting relationships with others, and even with companies. One only has to look at

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Facebook Data: The New Rules around Theirs, Yours, and Ours

If you somehow missed it, Facebook advertising is experiencing a bit of a shake-up. On March 29, 2018 Facebook announced that over the next six months, they will remove the

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4 Secrets of Selling Under the Influence(er)

Influencer marketing is a call back to the old days of celebrity endorsements, but updated for our digital times. Why does this kind of marketing remain so popular? Trust. In

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“Ok, Google” – How to Prep your Dealership for Voice Search

Local Search started in 1886 with the first Yellow Pages directory. If you needed a plumber, hotel, or florist, you had to get out that enormous book, which only contained

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