Category: Google

Naked Lime Recognized by Google for Digital Advertising Success

  Recently, members of the Naked Lime sales team were invited to visit Google headquarters in Mountain View, CA, in recognition of their excellence in understanding and promoting digital advertising

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Google Pulls Back the Curtain on Quality Score

There is no shortage of other companies in the industry who do digital advertising, and those who will say they do it better than Naked Lime does. The difference is

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Who Needs Disneyland? We're Going to Google!

Congratulations to Naked Lime team members Travis, Josh, Tom, and Greg (not pictured) who all won a trip to the digital marketing promised land, Google. Their excellence in understanding and

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Google Study Helps Demystify Multi-Channel Marketing

Every digital marketer’s best friend, Google, released a new study to show how different marketing channels affect customer purchase decisions. Do you know which marketing channels convert best for you?

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Google Panda 4.0 Update: Link Roundup

This week, Google unleashed another algorithm update upon the SEO world – Panda 4.0. The dust hasn’t quite settled enough to judge the true impact on search engine optimization, but

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The Sad Truth About Auto Brand Loyalty

How loyal do you think your customers are to your dealership? They'll at least come back to you based on brand loyalty, right? Wrong, almost half the time. Google has

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Google+ Local Could Change the Game for your Dealership

Google Places is out. Google+ Local is in. Customer reviews, experiences, photos, and more about your dealership previously found in Google Places can now be found within Google+.   By integrating

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Google’s Next Push of Social: Google+ Local

Google launched Google+ a little less than a year ago in an attempt to successfully enter the social media arena.  While Google+ still has a long way to go to

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Google’s Penguin Update 1.1 and What it Means to You

Did you miss the announcement about Google’s latest algorithm updates, dubbed Penguin? If you did, your website’s search ranking might have changed – for better or for worse – because

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What Apple's Siri Means for Auto Dealers

We're seeing constant evolution in the search space and one of the most significant to date is Apple's Siri. As this application has gained popularity, people have been asking me

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