#NADA2016 – What Dealers Need to Know

NADA time is again upon us, and we hope you're as excited about it as we are! This year's show runs from March 31-April 3 in fabulous Las Vegas. The

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More Than a Popularity Contest: Social Media for Car Dealers

Naked Lime's latest whitepaper, Social Media is More Than a Popularity Contest, takes a fresh look at automotive social media marketing. “Social media doesn’t sell cars” is still a common

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Pull It All Together: The Benefits of Synchronized Marketing

OEM programs. In-house marketing efforts. Digital marketing providers. Traditional advertising providers. Inventory aggregators. Each of these is a relationship you have to manage, a report you have to interpret, or

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Selling in the Service Drive: A Dealer Success Story

The service drive is often overlooked as a lead generator for new car sales. See what one Internet Manager had to say about the difference XtreamService made in his dealership. Dear Naked

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What We Hope You Learned in 2015: Naked Lime Whitepaper Wrap-up

Digital marketing for car dealers keeps gaining importance as a way to set yourself apart from your competition. To help you make the most of your digital strategies in 2015, Naked Lime offered three

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Naked Lime and Google Partner Up to Educate Dealers

It should come as no shock that Google makes money when advertisers are successful. What you might not know is all they ways they actively help advertisers achieve that success. As

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Why Reviews Are a Must-Have for Dealer Websites

Remember the days when you simply watched a television commercial, maybe asked family and friends for opinions, and then drove off to make a purchase? Not anymore. Now you can

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Fix Your Fixed Ops Marketing in Vegas with Naked Lime

Naked Lime’s very own Ross McArthur would love to see you next week at the Fixed Ops Conference. The automotive industry’s only national conference for fixed operations will be held

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The Dealer's Fall Guide to Can't-Miss Auto Trade Shows

Welcome to trade show season! It looks like all roads lead to Las Vegas for dealers this fall. Allow us to help keep you organized with this summary of the

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See You at the Fixed Ops Magazine Conference and Expo

Naked Lime is proud to announce our exclusive Platinum Sponsorship of this year's Fixed Ops Magazine Conference and Expo. The conference, touted as “the industry’s only national Fixed Operations gathering

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