Getting Back to Digital Basics: SEO Matters

In the world of digital marketing, there’s always a danger that marketers, who make it our business and passion to stay ahead of the curve in an ever-changing field, can

Continue Reading

Customer Experience: A Lifesaver for Your Dealership

It should comes as no surprise that the automotive retailing industry is poised for more market shifts and changes in 2018. One thing dealers can generally count on is that

Continue Reading

Make it Snappy: How to Use Snapchat Context Cards for Dealership Marketing

Snapchat is fast becoming one of the most popular apps in the world with an average of 178 million daily users. This puts it not far behind Instagram and Twitter,

Continue Reading

How to Face the Latest Facebook Update

Just when you think you have your dealership’s Facebook marketing mastered, Zuckerburg strikes again. The latest battle takes on user dissatisfaction with how advertising and Pages are featured in the

Continue Reading

ICYMI: Automotive Marketing Whitepapers from 2017

By helping dealers identify how marketing dollars could best be allocated, choose the best marketing partner, and learn how to inspire loyalty and create repeat buyers, Naked Lime used 2017 to

Continue Reading

3 Ways to Use Customer Feedback to Improve Dealership Business

No dealer wants to hear that one of their customers had a bad experience. Like dealerships, we would all rather have every customer be 100% satisfied – and promise future

Continue Reading

Top 5 Dealership Marketing Stories of 2017

As we advise our dealership customers to evaluate their past marketing – what worked, what didn’t, and why – when planning for the new year, we took a look at

Continue Reading

6 Ideas for Your Dealership’s Next YouTube Video (Plus 3 Bonus Tips to Sell Cars with Video)

There are almost 5 billion videos watched on YouTube every day and there are 1.3 trillion people who use YouTube (us included). Staggering statistics – and a great opportunity for

Continue Reading

6 Digital Marketing Trends to Watch In 2018

The end of the year is always a good time to reflect on what your dealership did well and what you could improve upon in the next year. Your marketing

Continue Reading

3 Ways to Get More Business with Google My Business

You’ve probably Googled your dealership, but if you haven’t, stop right now and do it. We’ll wait… What did you find? If you don’t have a Google My Business page

Continue Reading
View More