Tag Archives: automotive marketing

3 Tips to Improve Your Facebook Page

Posted on February 27, 2012 by Naked Lime Marketing

Unless you’ve been living under a rock, it should come as no surprise that Facebook is becoming a bigger force for businesses who want their online activities to be relevant. As one of the largest social media networks, its users … Continue reading →

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What’s Green, Naked, and Coming to NADA?

Posted on January 31, 2012 by Naked Lime Marketing

Naked Lime, that’s what! The digital world we live in does not wait up for anyone or anything. Changes are taking place at the speed of retail and if you stop for even one second, you’re going to get run … Continue reading →

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Give Customers The Best Offer

Posted on January 23, 2012

With the introduction of the Internet and smart phones, consumers have become more educated on companies, products, and services. Because technology makes sizing up the competition easy, consumers now take the time to look around for the best offer to … Continue reading →

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Better Results By Aligning Search & Display Initiatives

Posted on January 6, 2012

The more you can align your marketing message across multiple marketing channels, the better interaction you will receive from your consumer.  One example of this is integrating paid search and display advertising. These two forms of marketing have a natural … Continue reading →

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Is your website Inventory updated in Real-Time from your DMS?

Posted on August 18, 2010

Your website is like your business card and should always be up to date with the most current and accurate information. But unlike your business card, your website information is constantly changing, especially your Inventory. Having the most current and … Continue reading →

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Why Mobile Marketing Makes Sense

Posted on June 18, 2010

Mobile phones are incredibly popular. Just look at the statistics. For every computer sold, four mobile phones are sold1. Some estimates are now as high as 6 or 7 mobile phones per computer. Many households share computers, but chances are … Continue reading →

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The Social Dealer – Best Practices for the Automotive Dealer using Facebook

Posted on May 20, 2010

How has your digital marketing strategy changed over the last 10 years? Today everywhere you turn, you hear about promoting your dealership through social media. Although, you have adapted your strategy to reach the new generation of car buyers up … Continue reading →

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Social Networking – The Web 2.0 Dealership

Posted on May 7, 2010

Web 2.0 by definition refers to the web development and web design that facilitates interactive information sharing, interoperability, user-centered design, and collaboration on the World Wide Web (Source: Wikipedia). In laymen’s terms, a Web 2.0 site allows its users to … Continue reading →

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Automotive Mobile Marketing – The Smart Way

Posted on April 19, 2010

When you leave your house in the morning what do you grab?  If you’re like most people, you grab your keys, your wallet and your cell phone.  The ubiquity of the Mobile device and our personal attachment to it gives … Continue reading →

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