Tag Archives: car

What’s Green, Naked, and Coming to NADA?

Naked Lime, that’s what! The digital world we live in does not wait up for anyone or anything. Changes are taking place at the speed of retail and if you stop for even one second, you’re going to get run … Continue reading

Posted in Conversion Optimization | Tagged , , , , , , , , , , , | Comments Off

Mobile Texting Laws- Are You in Danger?

Mobile marketing is here to stay however it is also a landscape that will constantly evolve.  (Just look at how Siri has changed mobile search lately)  While devices manage to become more simple yet more complex at the same time, … Continue reading

Posted in Mobile Marketing | Tagged , , , , , , | Comments Off

GM Adds A Twist

Today, we publicly announced our partnership with GM in their in-Market Retail program. Find the press release here. For more information visit our website www.nakedlime.com  or our website created specifically for GM dealers at www.gmimr.nakedlime.com.

Posted in Conversion Optimization | Tagged , , , , , , , , , , | Comments Off

Naked Lime Pairs With GM for iMR Turnkey Program

Some things are worth getting excited about. Hitting every green light, finding five dollars in your pocket, Starbucks messing up and giving you a venti instead of a tall latte.  What we here at Naked Lime are excited about is … Continue reading

Posted in Conversion Optimization | Tagged , , , , , , | Comments Off

Better Results By Aligning Search & Display Initiatives

The more you can align your marketing message across multiple marketing channels, the better interaction you will receive from your consumer.  One example of this is integrating paid search and display advertising. These two forms of marketing have a natural … Continue reading

Posted in Everything SEO & SEM | Tagged , , , , , , , , | Comments Off

One More Reason Why Car Dealers Need a Google+ Page

Google has started to list Google+ Pages in the search results.  This was announced yesterday on sproutinsights -  http://sproutsocial.com/insights/2011/12/google-plus-pages-search/   As of right now, the Google+ page results appear to only be showing for a limited number of brand (business names) … Continue reading

Posted in Everything SEO & SEM, Google, Social Marketing, Social Media | Tagged , , , , , , | Comments Off

3 Tips For Effective Pay Per Click Advertising

The average dealership only spends 22.2% of their advertising budget on the Internet1 while over 83% of car searches begin online2. Dealerships who put their advertising investment where buyers are can expect better ROI. Pay per click advertising can be … Continue reading

Posted in Conversion Optimization | Tagged , , , , , , , , | Comments Off