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Tag Archives: google
One More Reason Why Car Dealers Need a Google+ Page
Google has started to list Google+ Pages in the search results. This was announced yesterday on sproutinsights - http://sproutsocial.com/insights/2011/12/google-plus-pages-search/ As of right now, the Google+ page results appear to only be showing for a limited number of brand (business names) … Continue reading
Posted in Everything SEO & SEM, Google, Social Marketing, Social Media
Tagged advertising, auto marketing, automotive, car, google, marketing, Social Media
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The Cost of Fake Online Dealer Reviews
I recently came across an online discussion around an outsource and freelance job site adding a posting looking for bodies to post reviews from multiple IP addresses. While we all know this most certainly goes on, below are a few … Continue reading
Posted in Conversion Optimization, Reputation Management
Tagged Best Practices, DealerRater, google, Reputation Management, Reviews
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A Look Back at Search in 2010
2010 was a very busy year in all of digital with the changes in mobile and social marketing. But search wasn’t left behind in the innovations. Google made a number of significant changes and we saw a major announcement between … Continue reading
Posted in Everything SEO & SEM
Tagged apple, bing, Facebook, google, google places, Twitter, yahoo
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Online Reviews and Google Places More Important Than Ever for Dealers
As I was watching Google’s innovations around it’s Places and consumer reviews with searches for restaurants, dry cleaners, and other “local searches”, I was wondering how long it would take for Google to begin experimenting with car searches. The image below shows … Continue reading
Posted in Car Dealer Web Sites, Everything SEO & SEM, Reputation Management
Tagged google, on-line reputation, places
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Third Party AdWords Reporting Requirement Changes From Google
Effective February 2011, Google will be implementing new policies around third party reporting requirements. What information must be reported to all advertisers? Partners/agencies advertising with AdWords will be required to disclose the following information: Advertising budget (cost) actually spent on … Continue reading
Posted in Car Dealer Web Sites, Conversion Optimization, Everything SEO & SEM, Google
Tagged google, paid search, sem, Transparent Reporting
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Google Instant Now Available on Mobile
… yesterday Google announced the launch of a beta version of Google Instant for mobile. Continue reading
Posted in Everything SEO & SEM, Google, Mobile Marketing
Tagged google, google instant, google instant mobile, google mobile, mobile
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Google Instant Search Impact
When Google Instant first appeared there were many rumblings about its possible side effects. We’re now starting to see some published information around Google Instant’s application on the Web and there are three recent articles, which I feel have some … Continue reading
Google Changes – More Are Coming
It was recently pointed out by Patrick Altoft on his blog that Google was testing a new search feature where they show a preview of the website when the searcher hovers over the website listing in the search results. As … Continue reading
Posted in Car Dealer Web Sites, Everything SEO & SEM
Tagged future of google, future of search, google, google changes, search engine changes, search engines, searn engine marketing, sem, seo
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Google’s Instant Search Results
Yesterday Google announced its latest search innovation, Instant Search Results. As Google puts it, “Google Instant is a new search enhancement that shows results as you type. We are pushing the limits of our technology and infrastructure to help you … Continue reading