Tag Archives: Naked Lime

Get Readers to Click on Links

Ever recieve an email and because your images are turned off get a giant X?  Did you turn your images on to view the graphic or simply skip over it? What does that mean your customers are doing? The best … Continue reading

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Return on (Advertise)ment

Companies invest a lot of money in advertising. Think about what you’re spending; are you getting the ROI you’re looking for? Consider these things: 1.      Spend Money, Make Money No matter how great your business, brand, product, or service, if … Continue reading

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3 Tips to Improve Your Facebook Page

Unless you’ve been living under a rock, it should come as no surprise that Facebook is becoming a bigger force for businesses who want their online activities to be relevant. As one of the largest social media networks, its users … Continue reading

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You’re Only As Good As Your Content

Your dealership’s website is only as good as its content.  Coming up with fresh content may seem difficult, but the benefits are worth the effort.  Keeping your content up to date means making sure your website has current information about what … Continue reading

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4 Major Benefits of Microsites for Car Dealers

There has been a lot said about microsites, both good and bad, in the automotive industry.  They are loved and hated, but in a most cases they are just misunderstood.  Microsites are a tool just like any other digital marketing component … Continue reading

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Consistent Messaging Equals More Efficient Marketing

Previously we discussed integrating paid and display advertising. What if we could take this integration even further by delivering that same message through email campaigns, social marketing, press releases, website landing pages, etc. If you are spending money and effort … Continue reading

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NADA Wrap Up: The Naked Lime Experience

NADA 2012 in Las Vegas was a resounding success for the Naked Lime Marketing team. The lime green Naked Lime booth stood out in the crowd and attracted dealers from all over the country.   There was a sense of … Continue reading

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Tools for Measuring Auto Dealers’ Twitter Accounts

If you’ve taken the advice of social media experts, you’ve started a twitter account and have been busy tweeting.  If you’ve been at it for a while, you probably have been wondering how you can measure your success beyond simple … Continue reading

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Freshen Up Your Site For Google

35% is a big difference in the search engine world.  That is the impact of the unofficially named “Google Freshness” update last November. The goal of this update is to provide more up-to-date information higher up on search results, and … Continue reading

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Naked Lime Marketing is Taking its Twist to the 2012 NADA Convention

Naked Lime’s Automotive Marketing, Advertising, and Web Solutions Can Help Dealers Reach, Attract, and Retain More Customers  KETTERING, Ohio – Feb. 3, 2012 – Naked Lime Marketing will be showcasing its full-service suite of  automotive marketing, advertising, and web solutions … Continue reading

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