What’s in a name? Would a roadster by any other name drive so sweet? Naming brands and products is one of the cornerstones of marketing. A name is often the…
Continue ReadingAuthor: Naked Lime Marketing Date: June 24, 2021
Topics: Advertising
If you have been working in the automotive industry for a while, we don’t have to tell you that people buy cars for different reasons. Some are bought for safety…
Continue ReadingAuthor: Naked Lime Marketing Date: March 2, 2020
Topics: Advertising
Have you ever heard of the saying “Work smarter, not harder?” If you’ve run into any teenagers who don’t particularly like working, chances are you have. But however lazy it…
Continue ReadingAuthor: Naked Lime Marketing Date: July 14, 2019
Topics: Advertising
There is no shortage of other companies in the industry who do digital advertising, and those who will say they do it better than Naked Lime does. The difference is…
Continue ReadingAuthor: Naked Lime Marketing Date: June 26, 2014
Topics: Advertising, Google
Is Google blocking paid search keyword data? The short answer is no. Now for the long answer: A recent Google update set off alarms for paid search experts and customers…
Continue ReadingAuthor: Naked Lime Marketing Date: May 1, 2014
Topics: Advertising
Facebook established itself as the king of social media as it grew exponentially over the last 7 years. However, as time passes, more and more social networks threaten Facebook’s share…
Continue ReadingAuthor: Naked Lime Marketing Date: March 23, 2014
Topics: Advertising, Social Marketing
According to Facebook, 16 million local business pages had been created as of May 2013, which is a 100 percent increase since June 2012. Follow these four tips for Facebook…
Continue ReadingAuthor: Naked Lime Marketing Date: November 12, 2013
Topics: Advertising, Social Marketing, Social Media
While you might think the local dealer down the street is your biggest competitor in the used car market, you’re probably wrong. CarMax is taking the money right out…
Continue ReadingAuthor: Naked Lime Marketing Date: August 22, 2013
Topics: Advertising, Data and Strategy
When I read this article on DrivingSales today about one-stop-shop vendors, I got worked up into a good old-fashioned tizzy, as my beloved grandma would have said. Did he really…
Continue ReadingAuthor: Naked Lime Marketing Date: August 21, 2013
Topics: Advertising, SEO and Social, Targeted Marketing, Web, Website Solutions
If social media sites such as Facebook, Twitter, and YouTube are not direct sales channels, then why should you spend your time and money on them? Two words: Social Advertising.…
Continue ReadingAuthor: Naked Lime Marketing Date: June 3, 2013
Topics: Advertising, Social Media
