Category: SEO and Social
Four Types of Video Content to Incorporate into Your Dealership’s Marketing Strategy
Dealerships have always created great video content—from early television commercials to modern day YouTube Advertising campaigns. Using videos to help build brand awareness and increase sales has been a strategy…
Continue ReadingAuthor: Naked Lime Marketing Date: June 7, 2022
Topics: Content Marketing, Digital Advertising, Social Media
Year of Search 2021: Automotive Marketing
2021: a year of acceptance, adapting, and advancing. As we grew used to our world of uncertainty, so did the things we searched for. By monitoring this year’s online search…
Continue ReadingAuthor: Naked Lime Marketing Date: January 10, 2022
Topics: Everything SEO & SEM, Web
Quiz: Do You Know Google’s Automotive Marketing Moments?
You may have heard of the marketing funnel. You may even know exactly what we mean when we use terms like “high-funnel,” “awareness,” “action,” and others. But do you know…
Continue ReadingAuthor: Naked Lime Marketing Date: March 15, 2021
Topics: Google
Facebook Ads- How to Target for Success
Scattered throughout the internet are online communities where thousands gather for one common interest; making fun of poorly targeted ads. These groups have gotten so large that they have broken…
Continue ReadingAuthor: Naked Lime Marketing Date: March 11, 2021
Topics: Digital Advertising, Social Media
With organic posts, you reap what you sow.
In most cases, we tend to think “organic” means natural. That is also the case in social media. Organic posts are the ones that you don’t pay to promote, but…
Continue ReadingAuthor: Naked Lime Marketing Date: March 8, 2021
Topics: Social Marketing, Social Media
Get Social! How Dealership Service Departments Can Benefit from Social Media
The constant changes and trends in social media are a lot to manage. Many dealers quickly realize it’s easy to create a page for their dealership, but falter after that.…
Continue ReadingAuthor: Naked Lime Marketing Date: February 8, 2021
Topics: Social Media
New Facebook Oversight Board: What Does it Mean for Your Dealership’s Social Content?
Back in January 2019, Facebook announced its plans to institute a Content Oversight Board. The social media company finally unveiled the Board this week. Per Facebook, the Content Oversight Board…
Continue ReadingAuthor: Naked Lime Marketing Date: November 23, 2020
Topics: Social Media
Automotive Halloween Trends that We Love in 2020
Halloween: a time to get scared, wear weird clothes, and hide heaps of candy wrappers by shoving them into the couch cushions. But did you know that Halloween is also…
Continue ReadingAuthor: Naked Lime Marketing Date: October 21, 2020
Topics: Social Media
Will SEO Still Matter in 2021?
While the memes indicate that time might have lost all meaning for many of us lately, it is nevertheless the time when many businesses begin to consider their marketing strategies…
Continue ReadingAuthor: Naked Lime Marketing Date: September 24, 2020
Topics: SEO and Social
Joining the Ranks: Google Page Experience Update
While your web page might appear professional and appealing, evidence shows that its success depends heavily on user experience – in fact, 88 percent of internet users are less likely…
Continue ReadingAuthor: Naked Lime Marketing Date: September 1, 2020
Topics: Google
