Finding new and unique ways to stand out from the competition can seem irrelevant in times of high demand, but it’s essential for ensuring profitability in the long run for…
Continue ReadingAuthor: Naked Lime Marketing Date: July 25, 2022
Topics: Content Marketing, Market Strategy
Dealerships have always created great video content—from early television commercials to modern day YouTube Advertising campaigns. Using videos to help build brand awareness and increase sales has been a strategy…
Continue ReadingAuthor: Naked Lime Marketing Date: June 7, 2022
Topics: Content Marketing, Digital Advertising, Social Media
At Naked Lime, we pride ourselves on delivering valuable insights for our readers on everything digital marketing – sometimes serious, sometimes silly, but hopefully always informative. Because we want to…
Continue ReadingAuthor: Naked Lime Marketing Date: December 30, 2019
Topics: Content Marketing
If you’re like most other businesses in the 21st Century, your dealership has either gone digital, or you’re on your way there. But there’s a problem with being like most…
Continue ReadingAuthor: Naked Lime Marketing Date: December 16, 2018
Topics: Content Marketing, Digital Advertising, Google, Reputation Management
As we advise our dealership customers to evaluate their past marketing – what worked, what didn’t, and why – when planning for the new year, we took a look at…
Continue ReadingAuthor: Naked Lime Marketing Date: December 28, 2017
Topics: Content Marketing
Content marketing was never meant to directly sell a product. For dealerships, it’s a way to establish strong relationships with your target audience, whether that’s car shoppers or car owners. They…
Continue ReadingAuthor: Naked Lime Marketing Date: August 24, 2017
Topics: Content Marketing
Whether you knew it at the time or not, if you’ve ever watched a video, read a blog post, downloaded an ebook or special offer, or even picked up…
Continue ReadingAuthor: Naked Lime Marketing Date: October 30, 2013
Topics: Content Marketing
While you’re busy jumping through hoops like a circus performer to keep up with the latest search engine algorithm changes, don’t forget that the best performances have many acts.…
Continue ReadingAuthor: Naked Lime Marketing Date: August 15, 2013
Topics: Content Marketing, SEO and Social
