It’s a lot of work to stay on top of every new trend in the automotive retail industry. The growth of digital retail platforms and social media has shaped the…
Continue ReadingAuthor: Naked Lime Marketing Date: December 13, 2018
Topics: Social Media
We’re proud to announce that for the fourth year in a row, Naked Lime has received a Dealers’ Choice Award from the publishers of Auto Dealer Today. The Dealers’ Choice…
Continue ReadingAuthor: Naked Lime Marketing Date: July 31, 2018
Topics: Recent News, Social Media
If you somehow missed it, Facebook advertising is experiencing a bit of a shake-up. On March 29, 2018 Facebook announced that over the next six months, they will remove the…
Continue ReadingAuthor: Naked Lime Marketing Date: April 4, 2018
Topics: Social Media
Snapchat is fast becoming one of the most popular apps in the world with an average of 178 million daily users. This puts it not far behind Instagram and Twitter,…
Continue ReadingAuthor: Naked Lime Marketing Date: January 24, 2018
Topics: Social Media
Just when you think you have your dealership’s Facebook marketing mastered, Zuckerburg strikes again. The latest battle takes on user dissatisfaction with how advertising and Pages are featured in the…
Continue ReadingAuthor: Naked Lime Marketing Date: January 16, 2018
Topics: Social Media
Think back to your elementary school days. Along with a lot of other things you learned in science class, you can probably picture the water cycle: Rain falls, filling lakes…
Continue ReadingAuthor: Naked Lime Marketing Date: July 7, 2017
Topics: Social Media
We talk a lot about social media marketing – and so does everyone else. How often should you post? What time should you post? Image, video, or just text? How…
Continue ReadingAuthor: Naked Lime Marketing Date: November 28, 2016
Topics: Social Media
You’ve seen your favorite celebrities featured in Q&As on Twitter. You watched hundreds of fans engage with them and ask questions. You wondered if you could use a Twitter Q&A…
Continue ReadingAuthor: Naked Lime Marketing Date: November 13, 2014
Topics: Social Media
Assumptions can be dangerous, but I’m going to assume your dealership is “active” on social media by now. But is being “active” enough? To most, active means you update your…
Continue ReadingAuthor: Naked Lime Marketing Date: September 17, 2014
Topics: Social Media
While it has been clear that car shoppers, the buying cycle, and the entire auto industry have changed, what hasn’t been as clear or easy to measure is whether all…
Continue ReadingAuthor: Naked Lime Marketing Date: February 4, 2014
Topics: Social Marketing, Social Media
