The last post in our Service Marketing series asked you to walk through your dealership's online service appointment process to experience it as a customer. Now we're going to ask you…
Continue ReadingAuthor: Naked Lime Marketing Date: May 10, 2016
Topics: Web
Welcome to the third installment in our Service Marketing series. So far we've talked about how to make sure customers can find your dealership and give them a reason and a way…
Continue ReadingAuthor: Naked Lime Marketing Date: April 13, 2016
Topics: Web
Pat Horne, Director of Product Planning for Naked Lime, recently contributed an article to Fixed Ops magazine to help dealers improve their service marketing. The bottom line: to provide the best…
Continue ReadingAuthor: Naked Lime Marketing Date: March 23, 2016
Topics: Web
In case you haven’t heard, Google is shaking up online search again next week. If you want people to find your dealership when they’re searching online for the best sale…
Continue ReadingAuthor: Naked Lime Marketing Date: April 16, 2015
Topics: Web
Google sent a message earlier this month to websites that aren’t mobile friendly: Soon mobile-friendly websites could rank higher in search results than websites optimized only for desktop viewing. But…
Continue ReadingAuthor: Naked Lime Marketing Date: February 20, 2015
Topics: Web
While we were enjoying beautiful San Francisco on the eve of this year’s NADA conference, we had the pleasure of attending the Automotive Website Awards held by PCG Consulting. We…
Continue ReadingAuthor: Naked Lime Marketing Date: February 2, 2015
Topics: Web
Decisions can be hard. Especially big decisions that affect the very core of your dealership business. However, we think we can make it all a little bit easier by telling…
Continue ReadingAuthor: Naked Lime Marketing Date: November 25, 2014
Topics: Web
What do Amazon, PayPal, Google, and your dealership website have in common? They’re all sites that benefit from being tailored to deliver the best user experience through adaptive web design.…
Continue ReadingAuthor: Naked Lime Marketing Date: October 21, 2014
Topics: Web
You’ve probably heard the rumbling, ongoing debate on which type of website design is best for car dealers. That question can be answered only after we identify what type of…
Continue ReadingAuthor: Naked Lime Marketing Date: October 17, 2014
Topics: Web
It wasn’t planned to be Adobe week here on the blog, but they just keep gifting us with such beautiful digital marketing information that we need to share. Last time,…
Continue ReadingAuthor: Naked Lime Marketing Date: June 13, 2014
Topics: Mobile Marketing
