2016: A Challenging Year for Digital Advertising

With all the time people spend online, it’s no surprise that 90% of potential car buyers begin their purchase there. Retailers have realized that online advertising needs to be part

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Four Tips for Likeable Facebook Advertising

According to Facebook, 16 million local business pages had been created as of May 2013, which is a 100 percent increase since June 2012. Follow these four tips for Facebook

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Would You Buy a Car From You?

Have you ever considered going through the vehicle sales cycle, from beginning to end, to see whether your dealership processes are working like you want them to? It’s time to

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12 Days Until Digital Dealer 15 – Get Your Discount Code!

Only 12 days left until we hit Las Vegas. What are you waiting for? Register today and save $100 on your Digital Dealer Conference registration. Stop by the Naked Lime

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Cheap Data Is Not Cheap

Prospecting is valuable and an important part of your sales process, but what if we told you that it’s just as important, if not more, to first take a look

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Take the Madness Out of March

Step up your game with Naked Lime. Our marketing and advertising services are designed to work as one so every shot is a slam dunk. Man-to-man coverage only works if

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Naked Lime Wants You!

We think a job should be less of a job, and more of a career- and a fun one at that. Here are 10 signs you love your job. Can

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Nothing is Really Free

Which offer generates more attention and interest: an offer for a free oil change or an offer for a $4.95 oil change? The answer may surprise you. Research shows that

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Mobile Websites: More Important Now Than Ever

According to Google, 9 out of 10 cell phone searches result in an action such as a purchase or visiting a business. In other words, a strong mobile site is more important than you think.

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1 out of 4 Aren’t Your Customer Anymore

So, what does that mean?  Quite simply, it means that for every 100 customers that you have faithfully stored in your DMS, either by selling them a vehicle or servicing

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