Don't Miss Steve Bell at Digital Dealer!

Be sure to catch Steve Bell speaking at the Digital Dealer Conference at the Mirage in Las Vegas today at 4:30 p.m.  Steve will be discussing opportunities to positively impact

Continue Reading

Al Carl to Speak at Digital Dealer

Al Carl will be presenting at 1:30 pm in the Mirage, Las Vegas today. Learn more information on his presentation “Rankings Through Traffic and Content.”

Continue Reading

3 Tips For Effective Pay Per Click Advertising

The average dealership only spends 22.2% of their advertising budget on the Internet1 while over 83% of car searches begin online2. Dealerships who put their advertising investment where buyers are

Continue Reading

4 Areas to Consider When Choosing Keywords for Your Dealer Website

Many dealers ask for advice on how to select keywords to use in onsite content for SEO purposes, including adding keywords to the important areas of a website including on-page

Continue Reading

5 ways to improve your website lead conversions now!

The automotive industry has been undergoing tremendous changes in recent years. Some of these changes include significant reductions in employment, factory closings, eliminating brands and models, bankruptcies and consolidations to

Continue Reading

Why Mobile Marketing Makes Sense

Mobile phones are incredibly popular. Just look at the statistics. For every computer sold, four mobile phones are sold1. Some estimates are now as high as 6 or 7 mobile

Continue Reading

Enhancing Website SEO and Lead generation

Most dealers nowadays spend a lot of their time trying to increase the visibility of their dealership’s inventory through Search Engine Optimization (SEO) of their web site. This is logical

Continue Reading

The winning recipe for successful online car specials

The specials page of your web site is the third most popular page (only behind your home and inventory pages), so having specials that are effective and up-to-date is critical

Continue Reading
View More