Fix Your Dealership's Service Marketing: Part 4

The last post in our Service Marketing series asked you to walk through your dealership's online service appointment process to experience it as a customer. Now we're going to ask you

Continue Reading

What We Hope You Learned in 2015: Naked Lime Whitepaper Wrap-up

Digital marketing for car dealers keeps gaining importance as a way to set yourself apart from your competition. To help you make the most of your digital strategies in 2015, Naked Lime offered three

Continue Reading

Dealership Data: Be Empowered, Not Overwhelmed

Everyone in marketing (yes, we plead guilty ourselves) is talking “data” – why you need it, where to get it, how to protect it, who should manage it, and on

Continue Reading

Would You Buy a Car From You?

Have you ever considered going through the vehicle sales cycle, from beginning to end, to see whether your dealership processes are working like you want them to? It’s time to

Continue Reading

Content Marketing: A Win-Win for Dealers and Customers

  Whether you knew it at the time or not, if you’ve ever watched a video, read a blog post, downloaded an ebook or special offer, or even picked up

Continue Reading

Reputation Wisdom from Dealer of the Year

In case you missed it, Shuman Motors in Walled Lake, Michigan was named DealerRater’s Dealer of the Year for 2013! We couldn’t be happier for them. In the spirit of

Continue Reading

12 Days Until Digital Dealer 15 – Get Your Discount Code!

Only 12 days left until we hit Las Vegas. What are you waiting for? Register today and save $100 on your Digital Dealer Conference registration. Stop by the Naked Lime

Continue Reading

9 Tips for Making Your Website Work for You

Your website is often the first impression you’ll make on future customers. If it’s bad, they’ll cringe like you just said hello with a big smile and spinach in your

Continue Reading

It Happened to Us: True Story of Bad Email Marketing

Have you ever spent a lot of time with someone, grown to know and trust him, believed you had built a really special bond, only to have him do something

Continue Reading

Cheap Data Is Not Cheap

Prospecting is valuable and an important part of your sales process, but what if we told you that it’s just as important, if not more, to first take a look

Continue Reading
View More