If you’re like most other businesses in the 21st Century, your dealership has either gone digital, or you’re on your way there. But there’s a problem with being like most…
Continue ReadingAuthor: Naked Lime Marketing Date: December 16, 2018
Topics: Content Marketing, Digital Advertising, Google, Reputation Management
When it comes to digital marketing, the options available to automotive retailers are nearly endless. You have paid search, display advertising, social media (paid and unpaid), etc. With restricted budgets…
Continue ReadingAuthor: Naked Lime Marketing Date: September 10, 2018
Topics: Digital Advertising
If there’s one thing we can all agree on about digital advertising, it’s that you have to embrace change to be successful. As technology speeds forward and your options for…
Continue ReadingAuthor: Naked Lime Marketing Date: May 15, 2017
Topics: Digital Advertising
With all the time people spend online, it’s no surprise that 90% of potential car buyers begin their purchase there. Retailers have realized that online advertising needs to be part…
Continue ReadingAuthor: Naked Lime Marketing Date: March 15, 2016
Topics: Digital Advertising
On the fence about using one partner for your dealership marketing? Grand Subaru shared the Naked Lime vision, and we congratulate them on the success they have found. Dear Naked…
Continue ReadingAuthor: Naked Lime Marketing Date: March 30, 2015
Topics: Testimonials
Every digital marketer’s best friend, Google, released a new study to show how different marketing channels affect customer purchase decisions. Do you know which marketing channels convert best for you?…
Continue ReadingAuthor: Naked Lime Marketing Date: May 31, 2014
Topics: Google
Is Google blocking paid search keyword data? The short answer is no. Now for the long answer: A recent Google update set off alarms for paid search experts and customers…
Continue ReadingAuthor: Naked Lime Marketing Date: May 1, 2014
Topics: Advertising
Step up your game with Naked Lime. Our marketing and advertising services are designed to work as one so every shot is a slam dunk. Man-to-man coverage only works if…
Continue ReadingAuthor: Naked Lime Marketing Date: March 22, 2013
Topics: Advertising
The more you can align your marketing message across multiple marketing channels, the better interaction you will receive from your consumer. One example of this is integrating paid search and…
Continue ReadingAuthor: Naked Lime Marketing Date: January 6, 2012
Topics: Everything SEO & SEM
Effective February 2011, Google will be implementing new policies around third party reporting requirements. What information must be reported to all advertisers? Partners/agencies advertising with AdWords will be required to…
Continue ReadingAuthor: Naked Lime Marketing Date: November 29, 2010
Topics: Car Dealer Web Sites, Conversion Optimization, Everything SEO & SEM, Google
